For a while, keywords were the only tool for getting their content in front of their target audiences. But then, hashtags exploded on the scene with some help from Twitter, and now entire marketing strategies are often developed around these terms.
Does that mean keyword use is a long-gone tactic, only to be replaced by hashtag marketing? Certainly not.
There is a symbiotic relationship between keywords and hashtags, and knowing their differences and similarities can help you create successful marketing strategies that effectively reach your prospects and build your brand.
While they are different from each other, the truth is that keywords and hashtags share similarities as well.
During this webinar you will learn:
- The differences between key word and hashtags and when to use each
- Learn how to select key words and software that helps in the selection process
- Learn how to select appropriate hashtags and software that helps with the process
- How each can help boost organic traffic
- SEO Best Practices for Key Words, Tags, Categories and Hashtags
CAN'T ATTEND LIVE? NO WORRIES, WE'LL SEND YOU THE RECORDING AFTER THE WORKSHOP IF YOU ARE ON THE REGISTRATION LIST.
Lori Piencykoski is a Master Giver. Over the past 20 years as the owner and Lead Designer for Netco Design, she has used her skills, knowledge, and expertise to support her clients in transforming their businesses. Their exponential growth has fueled her evolution from a skilled web designer to an award-winning digital marketing agency leader who is known as a WordPress expert and the go-to-person for anything Google.
Lori understands that without the right digital presence, small-to-medium companies can get lost in the shadow of larger companies and competitors. Her ultimate measure of success is hearing the excitement in her client’s voice when their company appears on the first page of Google searches, or they see their beautifully transformed website for the first time, and it is everything they wanted. Month after month, Lori thrills clients, evidenced by Netco’s many 5-star reviews.
The foundation of her business is simple: People. Even with multiple awards, being a sought-out industry speaker, and achieving the highly lauded Master Certified Internet Web Designer designation, Lori leads from the heart, personally building client relationships and managing their project. Whether working on web development, SEO, SEM, paid-to-advertising, or online branding, Lori makes sure she understands each client’s unique vision and objectives. In turn, she is patient and gifted in explaining complex concepts in practical terms to ensure her clients understand every step of the process. This true whether she is working with multi-million dollar companies with a large budget or a solopreneur with a big dream.
