If your business relies on being found online, this workshop is for you.
Today, Google and AI tools are deciding which businesses show up — and which ones don’t. When someone searches for services in your industry, Google looks at dozens of signals to determine who appears first, who looks trustworthy, and who gets the click.
If your listing isn’t optimized, incomplete, or inconsistent, you could be losing leads without even realizing it.
This is not a lecture. It’s a working session led by Google Guru Lori Piencykoski
During this hands-on workshop, you will:
- Search your own business and see exactly what potential customers see
- Review your Google Business Profile for gaps and ranking weaknesses
- Fix key optimization issues in real time
- Learn what actually impacts visibility in local search
- Understand how AI pulls and displays your business information
We will walk you through the steps that strengthen your profile, improve credibility, and increase the likelihood that Google recommends your business.
Important:
- You must have an active Google Business Profile and login access.
- This is an interactive working session, so bring a laptop to make updates in real time.
If you care about visibility, credibility, and turning online searches into real inquiries, this workshop will give you practical tools you can implement immediately.
Lori Piencykoski is a distinguished leader in digital marketing and the founder of Netco Design. With over 20 years of industry experience, Lori has built a reputation for delivering innovative and results-driven strategies that empower businesses to excel in the digital landscape. Her expertise spans website design, search engine optimization (SEO), Google Business Profile optimization, reputation management, and social media marketing.
Renowned for her client-centric approach, Lori tailors each solution to her clients' unique goals and needs, ensuring measurable outcomes and long-term success. Her work consistently demonstrates a commitment to excellence and a deep understanding of the complexities of modern digital marketing.
In addition to her professional endeavors, Lori is an active mentor and educator, regularly conducting workshops and webinars to share her insights on the rapidly evolving world of digital marketing. Her dedication to advancing both her clients and the industry exemplifies her leadership and expertise